Porsche’s Store

Being an international brand icon, this project required a high technology level in order to preserve the high stander of the company. A delicate fact, according to the architect Eduardo Becker, in lighting there isn’t a recipe.

All textures, colors and shapes must be considered in lighting and, as being a street store the natural lighting is essential. It’s important to ask ourselves: how would the natural lighting influence the showcase? What can we start and what can you avoid to be isolated?

This project was sent by to the office in Sao Paulo and Germany to be analyzed and to be explained the whys of each choose in the lighting. The result couldn’t be different: It was established as a reference in lighting automobile in Porto Alegre City. In this case it also became an article in the LUME magazine.

Photography: Eduardo Becker